Prague Fashion

If you have visited Prague before, I’m sure you’ll agree that there are plenty of good-looking women here. They are stylish, indulging themselves in good looking clothing—and all love fashion. A number of supermodels come from the Czech Republic—to name but a few: Eva Herzigova, Hana Soukupova, Karolina Kurkova and Daniela Pestova. In light of the beauty of the girls, combined with the magnificence of the city, it is no wonder that so many commercials are shot in Prague. Annual events such as Code Mode, Prague Fashion Weekend and Holešovice Fashion Market have changed Prague’s fashion scene. They have contributed to making Prague a major part of the fashion world. Famous Czech designers include Klara Nademlynska, Josef  Sloboda, Helena Fejkova, Ivana Follova and Hana Stocklassa, who all have boutiques in Prague ( For international brands, we recommend in particular a trip to the boutiques of Minty Concept Gallery, Bella Brutta showroom, Mona Pret-a-Porter, CYBK, Design Diva, Leeda, Hardde-Core Galerie.

Design Shops/Boutiques

Belda Jewellery

A showroom of a family-run firm currently making modern pieces following their own designs and in cooperation with other contemporary designers and high-quality reproductions and new jewellery from designs by the 19th-century artist Alfons Mucha. website

Klara Nademlynska Boutique

Boutique of one of the most famous and successful Czech fashion designers, designed by Olgoj Chorchoj. website


Modern Czech clothing store for women. Location: Dusni 8, Prague 1. website


Selling beautiful ladies’ clothing. Location: Dusni 1, Prague 1. website

Timoure et Group

Tailor-made coats, suits, trousers, jackets and sweaters. Location: V Kolkovne 6, Prague 1. website

The Fashion Gallery of Helena Fejková

Occasionally quaint and always wonderfully cut clothing, a venue for finding a garment for special events. Address: Štěpánská 61; Monday to Friday 10:00 to 19:00, Saturday 10:00 to 15:00. website

Hard de Core

The invention of creative designers Petra Krčková and Josefina Bakošová, this isn’t only a fashion store, but an institution which stocks ceramics, jewellery and other hand-crafted designs which can not be discovered any-place else. Also, the owners will design the decorations for your party and are glad to show you how to copy some of their techniques. Address: Senovážné náměstí 10; Monday to Friday 11:00 to 19:00, Saturday 11:00 to 17:00. website


A small, wonderful vintage clothing store with an intriguing array of garments, a venue for opportunistic browsing. Address: Štupartská 3; Each Day 11:00 to 20:00. website

InDiva (formerly Toilette or Diva)

Vintage clothes and dresses with a retro look and hip accessories from Czech designers.  website

Nana Vogue Boutique

Sells vintage Burberry, Chanel, Marc Jacobs, and Diane von Furstenburg.  website

Kubista and Modernista

These two shops are two of the chicest design boutiques in Prague and offer some of the best and more unusual souvenirs of your visit. Both capitalise on Prague’s extraordinary outpouring of cutting-edge design during the first half of the 20th century. The first, Kubista concentrates on superb reproductions of Czech Cubist works, including ceramics and furniture, and selling several original pieces. Fittingly, it is located in the Cubist House of the Black Madonna. Modernista, by contrast, concentrates on slightly later works, with reproductions of pieces by Adolf Loos and Functionalist designers.

Czech Fashion Kubista and Modernista

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